Keynote: Your Culture Defines Your Brand
Join us as Sebabi shares how HCSS used its culture to define and build its employer brand to become one of the most recognized small companies in Houston, while getting national attention in the largest circulated newspaper in the United States, the Wall Street Journal, as one of the Top 15 Small Workplaces in America.
You'll learn how to:
• Define your workplace culture
• Capture that culture and build your employer brand around it
• Use modern technology, social media, and traditional marketing to enhance your brand
• Attract and retain talent matching your company's culture
• Reduce your recruiting expenses‐‐all by strengthening your brand